How to Outsource Your Graphic Design the Correct Way
Being able to get the best graphics designed for your website by a graphic
designer is all about knowing how to both outsource the work and knowing enough
about the designer. There are many choices when you have to choose your graphics
designer and handle the little things leading up to time that your work is
outsourced. In this article we will go over three main points that are helpful
for making the most from your graphic outsourcing endeavors.
Pay for Time or Per Assignment: When you employ an outside pro to work on
your graphic designs, you have two methods of making payments. The first is “per
hour” rate of the designer. The second form of payment is to pay per project.
Payment will ultimately be based upon your personal preference. This decision
will be based upon what is needed for the job and the time that you have for
that job. Either of these methods are effective. However, going for a “per
project” model may be more comfortable for you because you pay the designer
regardless of the time spent on the project to get it done. An effective way to
make your selection is to calculate the total cost of the job before making a
final choice of payment. If you want to employ a worker for a long time, then it
would be smarter to hire them based upon a per hour rate.
What will it be Vector or Bitmap?: This may not seem like a crucial aspect.
But, it is a huge aspect when it comes to which graphic is needed. In simple
words, vector graphics can be resized to any size you want without losing the
quality of the image. But this particular kind of graphic is not cheap. So, you
probably have to check with your budget before deciding on which one you want.
But then again, Bitmap graphics inexpensive. But, you will not get the same
original quality if it is resized. So your decision will rely on the qualities
that are more important to you.
Showing Formats and Fonts: What are the formats that you are looking out to
get your graphics delivered in? Will you decide to show them in PNG, JPEG, GIF,
PSD or in another fashion altogether. Do not forget that different formats will
display in another way. So if you cannot make a valid decision, then ask your
designer for recommendations. Remember that if you own high quality graphics
such as vector, then it is recommended that you get Adobe Illustrator files.
This is so that you will have the room to make changes later. If your outsourced
project has text in the graphics, make sure that you ask the designer to hand
over the fonts that were used on that project. This is so that you will have the
ability to make adjustments in the future. These things may look trivial but
they do matter in the long run.
Do not forget that when you outsource your graphic designs to another
professional, this is a very important decision making element of your business.
So, when you use other professionals to do the job, make sure you get the right
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